CASE STUDIES / Better Investment & Management
M&A
Advisory
Investment
KEY STATS
45M USD Investment amount
Trigem Computer is a computer manufacturer such as computers, monitors, peripherals, air purifiers, air conditioners, electronic systems, telecommunication machines, advertisements, manufacture of broadcasting materials/LEDs, wholesale, etc.
Trigem Computer formed a consortium with Selen and SelenSen and jointly took over Hancom. The consortium had a strategy to create synergy through the acquisition of Hancom through the alliance between Korea's No. 1 computer company and Hancom, a leading software company.
In particular, the company expects to expand its sales by selling a variety of packages that combine Hancom's software with Sambo's hardware competitiveness that it has built up over the past 30 years in the computer business. It also expects cost savings through joint marketing.
In addition, the company made this deal with the strategy of increasing its share of the PC market in the public sector to 30 percent by combining the brand power of Sambo and Hancom, which have been strong in the market for public institutions and schools.